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Deepfakes Redefined: Art or Anarchy?

A revolutionary stride or the dawn of digital deception?

Author

Sam Siam
October 25, 2023

AI

Despite mounting competition and its investments in AI-driven products, the advertising business, which serves as the primary revenue generator for Google, is thriving. The main topic of interest is the impact of Google's AI-driven Search Generative Experience (SGE) on this core advertising business. Although the SGE feature is currently optional, the potential implications for the ad business are significant.

In just three years, the AI landscape has dramatically transformed. Recent findings from Gartner reveal a skyrocketing jump: a mere 5% of enterprises used Generative AI in 2023, but by 2026, that number will soar to a whopping 80%. With AI quickly becoming the C-suite's golden ticket, it's a wake-up call for every leader.

The AI art world is abuzz, not just with creations but with ways to trace them. With AI-generated images becoming the new sensation since DALL-E's debut, tech giants are seeking ways to identify them. Enter Meta's 'Stable Signature'—an ingenious watermark embedded in AI images, invisible to us but detectable by special algorithms. Even if you tweak that AI artwork, the mark stays!

Eureka, leans on the prowess of OpenAI's GPT-4 to set advanced training targets, bridging the worlds of high-level decision-making and intricate motor skills. The aim? Get robots to master tricky tasks faster by running multiple training sessions side by side. The secret sauce lies in blending two learning models—a detail-driven network for motor skills and the overarching guidance of GPT-4.

WEB3

BlackRock, a prominent investment firm, has made progress with its iShares spot Bitcoin ETF. If the SEC approves BlackRock's application, it might pave the way for other pending spot crypto ETF applications. This move is significant given the SEC's previous reservations about approving spot Bitcoin and Ether applications.

Bitcoin (BTC) is witnessing a resurgence, with on-chain metrics indicating that users are retaining their assets even amidst market uncertainties. This resurgence marks Bitcoin's fifth straight day of gains. Data from CryptoQuant indicates that Bitcoin deposits to centralized platforms have decreased, suggesting that many are anticipating an increase in Bitcoin's price soon.

Despite Bitcoin's recent surge in value, altcoins such as Chainlink (LINK), Solana (SOL), and Aave (AAVE) are starting to gather momentum. Bitcoin's dominance in the market reached its peak in two years at approximately 54%. This surge was driven in part by the expectation of approval for a Bitcoin spot ETF, leading to about $66 million in cryptocurrency inflows over the past week.

The concept of SocialFi, or crypto-centric social media, is gaining traction in the tech industry. Notably, the platform Friend.tech has accumulated over $420 million since its launch in August, as reported by a Dune Analytics dashboard. Additionally, new Web3 mobile social apps like Phaver and RepubliK have recently secured funding.

MARKETING

Step beyond your phone screen with TikTok's newest adventure: 'Out of Phone'. TikTok is breaking its own boundaries, popping up in cinemas, on city billboards, and even at your local gas station. Imagine watching your favorite TikTok moments while waiting for a movie or spotting a trending dance on a big screen downtown. With big partners on board, TikTok's joyful vibes are spreading fast. Dive in to see how TikTok is turning the world into its stage!

Threads has quickly secured its position as one of the top-growing social platforms in 2023. Despite the initial excitement around its launch subsiding, marketing professionals still view Threads as a valuable resource to refine their online strategies. However, many wonder about its actual capabilities and the reasons behind its importance in contemporary marketing. This article aims to provide insights into the potential of Threads as a pivotal marketing tool in today's digital landscape.

A recent survey by marketing platform SOCi revealed that 70% of marketing professionals are often or always overwhelmed by the rapid advancements in AI technology. This sentiment is heightened by the fact that 42% have received no formal training on AI's applications in marketing, while only 39% have been trained and 19% are currently undergoing training.

This year was marked by the Google Marketing Live event, which showcased a range of AI-driven advertising products. Noteworthy launches included campaigns driven by conversational AI, the fusion of Search and Shopping ads via the Google Search Generative Experience, and the introduction of generative AI in text and image asset creation with Google PMax.

Tools 'n' Toast

GPT-4 did wonders, but KoalaWriter pushes boundaries! From SEO pros to everyday bloggers. Seamlessly integrating real-time search insights, SEO-focused keywords, and ingenious linking strategies, it's your ultimate tool for content mastery. Don’t take our word for it, we got to try it with 5000 words FREE, and that was all the convincing we needed.

🤖 Browse.AI - No more manual data extraction. No code. No fuss. Embrace robots that adapt to site layout shifts, extract location-specific data, and integrate with 7,000+ applications.

🧠 re:tune - Build advanced AI-powered chatbots, utilizing GPT-3.5, GPT-4, and Claude, educate your bot with documents and web content and embed it across your site or platforms like WhatsApp and Slack.

🖥️ Code Snippets AI - Every coder deserves an AI sidekick. Boost your workflow with the power of AI-driven refactoring and code optimization.